Skip to content / 본문으로
K-STYLEby bnt
  • Home
  • Pictorials
  • Star Style
  • Get the Look
  • Seoul Guide
  • Skin & Clinics
  • Ask
  • Trends
  • Community
  • For Business
Translated from the Korean original and reviewed by a bnt editor. Facts (hours, prices, addresses) are shown as entered, not translated.

Editorial: bnt newsroom. Advertising is placed by the bnt business team and labeled. Partner pages are written by the partners and labeled.

Business sections run on AI Hompy (aihompy.com) — open yours free

Converted prices are approximate (Oct 2026 reference rate); billed in KRW.

Automated checks only — not yet reviewed by assistive-technology users. Hub pages allow AI search crawlers for citation; training crawlers follow bnt policy. · About K-STYLE · Corrections log ·

My Seoul lookbook

Nothing saved yet. Tap ♡ Save on a look, a star style or a place.

A person in a grey coat walking down a tree-lined Seoul street in autumn, seen from behind
PICTORIAL COVER STORY · Vol. 04 · Seongsu After Rain

The look you saw. Where it came from. Where to get it in Seoul.

Star looks explained, our own pictorials with every detail credited, step-by-step guides by budget, and a Seoul guide where the salons, clinics, shops and restaurants keep their own facts current.

Star StyleSeoul Guide

Star Style Anatomy

View All →
A floor-length navy column dress on a red carpet, from behind
Actor J.
The navy column dress on the Busan red carpetFilm festival opening, Busan · 2026-10-04
An oversized grey coat with a hood underneath at an airport
Idol M.
The oversized grey coat at Incheon airportDeparture for Tokyo, Incheon Airport · 2026-09-30
A broadcast-style still: natural skin, brushed-up brows, no faces shown in full
Actor J.
Episode 4: the no-makeup makeupWednesday–Thursday drama episode 4, broadcast · 2026-10-07

Newsroom Dispatch · Verified Coverage

All articles →
NEWSROOM DISPATCHReviewed by a person

[Press-to-Proof 비즈니스] 서울 살롱·클리닉·브랜드가 AI 검색 오답을 바로잡고 공식 팩트를 유지하는 법

화보와 기사 상단은 bnt 편집국이 독립적으로 작성하고, 하단 당사자 영역은 업소가 AI홈피(Press-to-Proof)를 통해 영업시간·가격·예약 링크·외국어 응대 정보를 직접 최신 상태로 유지하여 글로벌 AI 검색 인용 정확도를 높입니다.

2026-10-19 · 박찬혁Read →
NEWSROOM DISPATCHReviewed by a person

[트렌드 레이더] 2026 F/W 서울 K-스타일 3대 전환: 광대 포인트 윤광 · 드롭숄더 숏코트 · 블런트 레이어

2026 가을·겨울 BNT 뉴스룸과 서울 가이드 열람 데이터를 분석한 결과, 전면 물광 대신 광대 상단 포인트 윤광, 롱코트 대신 활동성을 높인 드롭숄더 울 숏코트, 숱가위를 배제한 블런트 레이어드 커트가 3대 핵심 트렌드로 집계되었습니다.

2026-10-19 · 김유진Read →
NEWSROOM DISPATCHReviewed by a person

서울 피부과에 영어·일본어 응대가 있는지, 외국인환자 유치 등록 의원인지 어떻게 확인하나요?

K-STYLE 서울 가이드의 클리닉 페이지에서 (1) 현장 응대 가능 언어(영어·일본어·중국어)와 (2) 보건복지부 외국인환자 유치 의료기관 등록 여부 또는 제휴 통역 에이전시 항목을 확인한 뒤 예약 시 코디네이터 상주 요일을 재확인하세요.

2026-10-19 · 최윤아 원장Read →

Pictorial Archive · Frame Anatomy

View All →
Close-up of a cheek with a soft highlight on the upper cheekbone; skin texture visible
Pictorials · 2026-10-02

Glass skin, no filter: a studio morning with actor J.

A person in a grey short coat walking down a wet Seoul street, from behind
Pictorials · 2026-09-18

Street grey: idol M. in three coats

Close-up of a cheek with a soft highlight on the upper cheekbone; skin texture visible
Question
How is the 'glass skin' look in this pictorial done?2026-10-02 · Photo Park Chanhyuk
Shoulder-length hair with blunt ends, seen from behind
Question
What cut is actor J. wearing in this shoot?2026-10-02 · Photo Park Chanhyuk
Detail of a grey wool-blend coat with dropped shoulders over a white tee
Question
What is the grey coat in the street pictorial?2026-09-18 · Photo Lee Seo
Wet-look hair combed straight back, seen from behind
Question
How was the wet-look hair done?2026-09-18 · Photo Lee Seo

Seoul 6-District Guide

Seoul Guide →
HAN RIVER · 한강MyeongdongHannamSeongsuCheongdam
A busy Myeongdong shopping street, signs blurred
Myeongdong0 places
A sloped Hannam street
Hannam4 places
Brick warehouses turned shops in Seongsu
Seongsu3 places
A quiet Cheongdam street with boutiques
Cheongdam2 places

Schematic map, not to scale. Pins open the neighborhood; ranking inside never uses saves, ads or tiers.

bnt health & beauty desk · Seoul clinics

Skin concerns on a trip to Seoul — calm guidance and verified clinic facts

Open Skin & Clinics →

Organized by skin concern, not by procedure names. Editorial articles quote board-certified dermatologists; clinic pages carry facts only under Korean law.

Redness & sensitive skinDryness & tight skin after flyingPores & T-zone shine on cameraUneven tone & dark spotsSun & outdoor days in Seoul
Autumn leaves and a glass of water by a window
bnt health & beauty desk · 2026-10-08
Seoul in October: dry wind outside, warm air inside — what dermatologists tell visitors

Visitors often arrive after a long flight and buy five new products on day one. Two Seoul dermatologists explain why doing less for the first 48 hours makes any consultation more useful.

Reporter Park Jihye, bnt health & beauty desk
A notebook, passport and pen on a desk
bnt health & beauty desk · 2026-10-05
Visiting a dermatology clinic in Seoul as a foreigner: how booking, interpretation and registration work

Under Korean law, clinics registered for foreign patients and licensed medical-tourism agencies have specific roles. Knowing three facts before you book saves misunderstandings at the desk.

Reporter Park Jihye, bnt health & beauty desk

Seoul dermatology clinics in the guide: 2 clinics (facts only, no treatment claims) · See clinic facts →

Get the Look · 3-Tier Budget Match

View All →
Five glass-skin steps laid out: toner, moisturizer, cushion, highlighter, lip
Get the LookGlass skin in five steps5 steps · Tried by bnt: Editor Kim Yeonsu
The same grey short coat styled three ways: street, airport, office
Get the LookThe grey short coat, three ways4 steps · Tried by bnt: Editor Heo Jeongeun
A blunt layered cut, air-dried, seen from behind
Get the LookBlunt layers: what to ask your stylist4 steps · Tried by bnt: Editor Kim Yeonsu

Reader Q&A · Verified Desk Answers

View All →
Question

Reviewed by a person

How is the 'glass skin' look in this pictorial done?

Layered hydration, a thin cushion base and a highlighter only on the cheekbones — done by Studio Arz, shot on 2 October 2026.

Source →
Question

Reviewed by a person

What cut is actor J. wearing in this shoot?

A soft layered cut with the ends left blunt — by Salon Mun, 2 October 2026.

Source →
Question

Reviewed by a person

What is the grey coat in the street pictorial?

A wool-blend short coat from ORU Apparel (brand stated by the stylist), shot 18 September 2026. Price not confirmed.

Source →
Question

Reviewed by a person

How was the wet-look hair done?

Gel on damp hair, combed back, no blow-dry — Hae Hair Lab, 18 September 2026.

Source →

Run a salon, clinic, shop or restaurant in Seoul?

Your page in the Seoul Guide may already exist. Claim it, see what AI search answers about you today, and keep it right — free to open.

Press-to-Proof · FreeJeongsik Bap

Facts only, 9 languages, free claim

Press-to-Proof · Proof SiteSalon Mun

+ verified badge (₩99,000 (≈ USD $72)/mo) · article clip card (₩250,000 (≈ USD $183)/mo)

Press-to-Proof · Proof PremiumHayan Dermatology Clinic

+ 9-language brand page & monthly AI report — ₩490,000 (≈ USD $358) / month

See the demo

Advertising — placed by bnt business team

AD Brand content · bnt (sponsored)

Sensitive-skin routines with LUNE — autumn 2026 campaign

A three-month campaign by the bnt business team. Advertising — labeled, and kept apart from the newsroom.

See the campaign